Info@xpresswebmarketing.com +1 (407) 278-4614 FAQ's

FAQS (Frequently Asked Questions) - Xpress Web Marketing

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To define SEO is not an easy task as it’s changing all the time. In 2013 the SEO definition might sound something like this: Everything done to ensure getting found on the Internet and to make sure that the ensuing traffic converts.

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People generally use search engines to find sites matching their search criteria. The visitor enters words or phrases in the search area, and the search engine produces a list of related sites. The search engine provides this information after conducting a more comprehensive search using indexing software agents, often called "robots" or "spiders". These robots and spiders are programmed to "crawl" the Internet in search of new or updated web sites. The search engine becomes aware of a new site to visit and index when that site is submitted.

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A "spider" is an electronic robot that travels the web examining websites in order to add them to a search engine database and rank them according to the specific ranking criteria for that search engine. Most search engines use spiders to quickly and efficiently canvass the web for information.

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Google needs minutes to weeks depending on your site to index it or new content appearing on it. Without SEO it might even take forever.

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The first thing you need to do when you begin chasing a good search engine ranking is decide which words you want to rank well for. This is called performing a keyword analysis. Keyword analysis involves a bit of research and a good knowledge of your business and the benefits you offer your customers.

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We strictly follow Google Webmaster Guide lines for SEO. As there are Three ways to do SEO (a) White Hat SEO, (b) Grey Hat SEO and (c) Black Hat SEO. We do White Hat SEO as White Hat SEO is the only one ethical way which Google likes which require all work done manually. Google don’t like Grey Hat or Black Hat techniques as they are done by automated software and Google treat them as spamming a search engine. Our code of ethics requires us to be transparent in everything we do.

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It depends on your website, how much work needs to be done, on your competitors, and how fast you want to move. Typically 3-6 months for real results.

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Organic (natural) search traffic refers to traffic unpaid, of course, finds its way to a site through search engines. more organic traffic originates from a search entered in a search engine like Google, MSN or Yahoo.

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Right after 30days down the road, we will provide you with monthly reports of your progress. However 90days is the standard time to see good results first hand by typing your keyword into Google.

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We are absolutely certain that if you follow our guidelines, and do as we inform, you will see results. The results may not be as quick as you would like, but they will come. If you want a quicker way up the search engines, then we suggest you sign up with one of our other packages.

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PageRank is a scoring system the search engines' use for important websites, the higher the PageRank the higher the position on the search engines.

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In search engine optimization (SEO) terminology, a quality backlink is a backlink that links to your Web site using your keywords or keyword phrase, and also appears on a Web site that has the same theme or similar content topic as your own Web site.

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You could say that internal backlinks are the easiest ones to get, because you already have the potential for them directly at your fingertips, in your sites content. And you might also have heard lately one word popping up frequently in SEO and Internet Marketer circles and that is ‘siloing’. Siloing is a special form of interlinking different parts of your website and blogs. And there are different methods in doing so. I show you a few examples and then I talk you through the different possibilities for achieving this for your own sites and will also include other, less exotic, forms of internal backlinking.

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The techniques for doing SEO under Google Web Master Guide Lines. The right and proper way which Mr. Google loves and give you long term placements.
Content marketing
Website optimization
Link building
Community interaction
White hat SEO provides the most reliable long term success.

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